Learn How Online Fitness Coach, AJ Mihrzad Built a $1.2M Business

AJ Mihrzad was a struggling personal trainer when he found himself in the ER from an overdose. He decided to turn his life around and committed to studying marketing and sales. AJ then went on to become an online fitness coach and built a $1.2M business. He now teaches other fitness coaches to become online personal trainers through his business OnlineSuper Coach. 


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  • What is Online Super Coach? [01:46]
  • How did AJ Mihrzad become an entrepreneur and start running his own business? [02:23]
  • How long did it take for AJ to become a full-time personal trainer? [05:18]
  • How did AJ discover direct response marketing and transform his personal training business? [09:28]
  • How did hiring a coach help AJ build his business? [11:34]
  • What were the three things AJ learned from his coach in order to attract clients? [15:24]
  • What kind of compelling offers did AJ put in front of people? [19:05]
  • What helped AJ the most in order to be able to sell over the phone? [20:35]
  • How did AJ hire and train his team of trainers? [25:48]
  • How did AJ come up with the online personal training business? [27:59]
  • How did AJ scale up his online personal training business? [33:42]
  • How did AJ set up the Online Super Coach and make it into a profitable business? [36:33]
  • What were some of the things that AJ did that made him successful in supporting the customer service side? [41:21]
  • What was the one thing that had the biggest impact on AJ’s growth? [44:51] 

“Coaching really works well for me, so that was my unfair advantage over other people.” — AJ Mihrzad

“It’s one of the hardest things to do, to find a hungry market that is underserved and you create something that’s leveraged. ” — AJ Mihrzad

More from AJ Mihrzad

Online Super Coach

5-Day Online Super Coach Challenge


Resources mentioned

Dan Kennedy

Frank Kern

Eben Pagan

Chris McCombs

The E Myth by Michael E. Gerber

The Ultimate Sales Machine by Chet Holmes

How I Raised Myself from Failure to Success in Selling by Frank Bettger

Jordan Belfort

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